DIGIPAK - ADDING TEXT

 

Selecting Photos and Editing 

From the photos taken during the photoshoot, we selected our favourite pictures and imported them into a website called Canva. Although photoshop also would have worked for this task, I am much more familiar with Canva and it can also perform a variety of tasks that we used for the creation of our digipak.

Front cover Having already decided the name of our artist and album, making the front cover was quite simple. We also already had an idea of where we wanted to place the text due to the creation of a mock-up of our digipak. The only decision we had to make was on the font of our text, we ended up going for a simple but bold font that didn't take away from the rest of the cover.

Inside cover Clementine and I wanted to take a lyric from the song that conveyed the message of our music video, and place it on the inside cover of our digipak. We chose the lyrics 'I would beg to disagree but begging disagrees with me' as it represents the anger the artist feels, and the moment she realises that she doesn't want to accept the way she has been treated anymore. It also matched the red them on the front cover, which we also carried across onto the inside cover by incorporating more of the red ink spreading. We placed it on the bottom of the page to reference fire, which is also associated with anger. One change we made from our mock-up is that we chose to repeat the sentence along the whole page. This is because it looked too empty before, and we wanted it to be more of a point of interest.

Disc Location On this page we transitioned to a blue cover page. This was to match the back cover, but also as a reference to our music video. Towards the end of the music video it quickly flicks between blue and red lighting, to reflect Lucy's anger but also her vulnerability. We used a white circle to indicate the slot where the disc is kept. On this page we kept to a very simple design as were thinking of the digipak as a whole product - so that when looking at the inside, it wasn't too distracting next to the inside cover.

Back cover On the back cover we stuck to the blue theme, creating a balance within our digipak. Half of Lucy is concealed in darkness, and this was designed so that it created a sense of mystery around the artist and would create interest in a potential consumer. It also reflects the sense of resolution to the our music video, as our star regains control of her feelings and returns to the dinner table determined not to put up with the way she has been treated. We came up with song titles based off the lyrics in the song we chose, but also wanted to stick with the theme of conflicting emotions. This can be seen in the titles 'Collision' and 'Peace and Quiet' - representing anger/violence and calm.

Barcodes, Record Labels and Copyright Credentials 

Clementine and I looked at examples of back covers of albums, and made note of key features we needed to include. Conventionally, back covers give a list of songs in the album, and many had imagery that linked to either the album or the star. All of them had barcodes, a logo of their record labels and copyright credentials. This is to clearly display the licensing and legal information. To help the improve the validity and realism of our album, Clementine and I created our own record label with a unique logo, as well as including a barcode and copyright credentials. Below is our final product which we put on the back of our digipak.

To create the logo of our record company, I used Canva and another website called LunaPic. We decided to name the company OC records, named after Clementine and Olivia. I used the first letters of our names and joint them, making the background a distinctly different colour. This was so I could use LunaPic to select the background and turn it transparent, so that it was a round logo and didn't cover up too much of our back cover.